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Up In My Business
Up in My Business is hosted by Dr. Alexis Lancaster, PT, DPT, known as Lex Lancaster of Lex Lancaster Creative Co. Up In My Business gives health and wellness professionals an inside look at all things tech, business, and Lex's life as a physical therapist turned digital operations expert. You’ll hear all about her lessons as a business owner, the ins and outs of tech for your business, and so much more. From SEO, websites, and email marketing to automations, launches, and copywriting, Lex has got you covered.
Up In My Business
Episode 147: You Need to Test Your Automations Before You Launch & Start Selling
Episode Summary
In this episode I talk about why testing my automations before I launch anything is non negotiable. I walk through exactly how I test my own checkout flows, why the follow up email matters, why the software I choose has to actually talk to each other, and how knowing my systems lets me fix things quickly when tech breaks. I also share a couple updates about LextroMind applications opening and my schedule being closed for the rest of the year.
[IMPORTANT]: The waitlist is open for The LextroMind! Applications will open in December. Join the waitlist!
Topics I Talk About in This Episode
- LextroMind application dates and what the program includes
- My schedule closing for new clients until 2026
- Posting a bit less on Instagram and focusing on hobbies
- What launching actually means and the core pieces involved
- Why the sales page → cart → purchase → follow up email flow must be automated
- How I personally test my own launch automations
- Why troubleshooting is easier when I understand my own systems
- Reminder to test everything before launching
Links Mentioned:
- The LextroMind Waitlist – applications open December 15–22
Up In My Business' gracious sponsor:
- JaneApp! Use the code LEX1MO for a complimentary month of JaneApp
Work with me + learn more!
- Looking for help with tech & software and want to get started on the right foot? I offer FREE discovery calls. Click here to book.
- Check out my website: Lex Lancaster Creative Co.
- Connect with me on Instagram